The company unveiled a new visual identity, new website, and refreshed positioning.
10th February 2023: Prepay Nation, a leading global B2B prepaid products marketplace announced today a corporate rebrand and launch, reflecting how the company has evolved in recent years and represents our ambitions for the future. The timing of our new corporate brand aligns with the business transformation that is taking place across the company.
The new brand identity embodies our sense of purpose, energy, and enthusiasm of our leadership team, employees, indicative of a company that is experiencing accelerated growth and is focused on delivering value to its clients and their users. It marks an important milestone in the evolution of Prepay Nation, as it continues to reinvent itself and take a fresh-and forward-looking approach to its brand positioning.
In the last twelve years alone, Prepay Nation has significantly increased its turnover and growth in market share. The new brand will be rolled out across the globe over the coming weeks across all the brand touchpoints. The new improved website will offer exciting content and be a valuable resource to understand our business, products, culture and commitment to our partners and clients.
Prepay Nation’s new look and feel represents a commitment to innovation and the company’s role and purpose of delivering better value for cross-border top ups. We help to provide the best-in-class prepaid products and services for mobile airtime, data bundles, gift cards, and utility top-ups. By connecting billions of users to thousands of brands through a vast network of resellers, brick-mortar locations, and digital channels, Prepay Nation has broadened its business scope to become a premium worldwide provider in helping brands create, sell, and enable fast reliable cross-border prepaid micro-transactions and engage with the local customers and the diaspora in any country.
Paolo Montessori, CEO, Prepay Nation: “It is important that Prepay Nation retains it established values but at the same time the new branding has given a unique opportunity to become synonymous with technology powering the growth of cross-border top-ups. We are a global technology-driven company ‒ one that embraces change, invests in innovation, and seeks out new challenges. The new brand identity comes at an important time as the company positions itself for the future with the adoption of next-generation technology and continued global expansion.”
NEW ELEMENTS OF PREPAY NATION’S BRAND EVOLUTION INCLUDE:
New Logo: Renewed energies, Recharged ambition! The new logo of Prepay Nation is a reflection of the brand’s optimistic outlook and ever-expanding global footprint. Inspired by the Globe, the two halves represent congruence and the relationship between the brand and its partners, working together in perfect harmony to deliver growth and value to customers around the world.
New Brand Colors: The brand colours have been carefully chosen with orange connoting energy, enthusiasm, and the warmth of relationships; while blue signifies trust, calmness, and stability.
About Prepay Nation:
Prepay Nation is a leading global B2B prepaid products marketplace that facilitates the purchase of airtime, data, bundles, e-gift cards and utility payments across international borders. It boasts an operational presence in 150+ countries, with over 600+ mobile operator’s partnerships across 300,000+ retail locations – backed by a globally distributed team in the U.S., Canada, Asia, Europe, and the Middle East. We enable local and global brands to distribute their prepaid products through our omni-channel worldwide reseller network. Our partners benefit from increased sales, customer acquisition, engagement, retention and loyalty. For more information, please visit www.prepaynation.com or contact Janis D’souza on firstname.lastname@example.org